The Class 8 Used Truck Market Is Stable Today, But What About Tomorrow?

Class 8 Truck Market

By June of 2016 it’s possible we could be drowning in used trucks as supply far surpasses demand. What’s the reason behind this glut?

If you’re seeing less interest in fleets to purchase your used trucks, you’re not alone. Dale Tower, AmeriQuest’s Vice President of Remarketing Services, is only too aware of the shifting used truck market. Last week, monitordaily.com posted Dale’s blog, Clouds Loom Over Used Truck Market, which details a troubling likelihood where the supply of used trucks greatly surpasses the demand.

This concern about “future used trucks” is partly the result of the fact that in 2011, truck manufacturers started to produce trucks in greater and greater numbers. Prior to that, especially in the years 2007 to 2010, production of trucks went down sharply, thus creating greater demand for used trucks. So manufacturers saw a great business opportunity and increased production. But, as the saying goes, “be careful what you wish for.”

In his blog, Dale discusses how fleet owners can deal with this issue, providing a number of options. He also offers some common-sense advice on what fleets should do to make their used trucks more desirable in an increasingly competitive market.

Read the full article to learn more.

Kate Freer

About Kate Freer

Kate Freer is Vice President of Marketing for AmeriQuest Business Services. In this role, Kate is responsible for AmeriQuest’s marketing and communications activities, including image and market development, corporate communications, media relations, brand management, advertising, and market research and analysis. She leads go-to-market strategy for AmeriQuest and its subsidiary companies.Prior to her current role, Ms. Freer served as Director of Marketing of AmeriQuest. She joined the company in 2004 as Marketing Manager, was promoted to Director in 2007, and subsequently promoted to Vice President of Marketing in 2012.Before joining AmeriQuest, Ms. Freer held various marketing, communications, and advertising roles in the publishing industry for Information Today, Inc. and the Courier-Post, a Gannett company.Ms. Freer holds a Bachelor of Science degree from Stockton University.

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